The Coca-Cola Company
The Coca-Cola Company is hiring a Director for Coca-Cola TradeMark Marketing in Pakistan. This is a senior marketing leadership role based in Lahore. The person who gets this job will own the full Coca-Cola TradeMark marketing agenda for the country, including its annual business plan and its profit and loss. The role was published on 3 November 2026 and it closes on 10 November 2026, so experienced marketers have only a few days to apply.
This is not an entry-level opening. The company asks for more than ten years of significant marketing and leadership experience. The right candidate will have led brand and portfolio strategy, innovation programmes and large cross-functional teams, and will have owned a marketing budget with real accountability for results.
| Detail | Information |
|---|---|
| Organization | The Coca-Cola Company |
| Job title | Director, Coca-Cola TradeMark Marketing Pakistan |
| Location | Lahore, Punjab, Pakistan |
| Number of posts | 1 (single Director role) |
| Team | 2 direct reports |
| Travel required | 0% – 25% |
| Relocation provided | No |
| Experience required | 10+ years of marketing and leadership experience |
| Published on | 3 November 2026 |
| Last date to apply | 10 November 2026 |
| How to apply | Online through The Coca-Cola Company’s official careers posting |
Last date to apply: 10 November 2026. The posting closes on this date, so submit your application before it ends.
What the Coca-Cola TradeMark Marketing Director Will Own
The Director will take true end-to-end ownership of the Coca-Cola TradeMark (CCTM) agenda in Pakistan. That means defining and running the CCTM annual business plan, tracking its performance, and making sure the brand grows in the market. The role carries full profit and loss accountability for the Coca-Cola TradeMark category in Pakistan, so the Director answers for both the marketing spend and the business results it produces.
The work sits inside the Eurasia Middle East Operating Unit, where marketing is going through a step-change. The operating unit wants deeper consumer understanding, stronger integration across teams, faster innovation, and marketing that is powered by data and technology. The Pakistan Director will lead that shift for the Coca-Cola TradeMark, turning long-range plans into yearly actions and making sure campaigns, innovation and in-market execution all work together as one system.
The Director will also influence operating-unit and global programmes for the Coca-Cola TradeMark, and will build a high-performing team. The role has two direct reports, and it also works through the wider Stills network to develop marketers across the business.
Coca-Cola Jobs 2026 – Who Should Apply
This role suits a rounded, senior marketing operator. The company is looking for someone who has shaped brand and portfolio strategies, run insight and analytics work, managed innovation from idea to launch, and delivered complex marketing programmes across more than one market. Experience with digital and data as a real competitive edge matters, because the operating unit is moving data and technology from experimentation to everyday advantage.
Frontline marketing experience is also required. The Director must have worked close to the market, where plans meet real customers, shops and bottling partners. Leading large, cross-functional and cross-geographical teams is part of the job, as is developing the people who report to the Director. Strong commercial sense is expected, and experience in revenue growth management is a useful extra.
Eligibility Criteria for Coca-Cola Director TradeMark Marketing Jobs 2026
- More than 10 years of significant marketing and leadership experience, including insight and analytics, brand and portfolio strategies, innovation, and complex marketing programme management with profit and loss ownership.
- Hands-on work across the main marketing disciplines: innovation, creative strategy, connections, design, and category, brand positioning and growth strategy.
- A track record of leading scaled, complex, cross-functional and cross-geographical teams and projects.
- Projects that used digital and data as an edge, not only as a support tool.
- Frontline marketing experience, with a record of leading and developing teams directly.
- Strong business and commercial acumen. Revenue growth management experience is a plus, not a must.
- Strong analytical and problem-solving skills, with the ability to influence senior executives and build relationships with business partners inside and outside the company.
- A growth mindset: curious, ambitious, willing to do hard things, and committed to excellence and servant leadership.
The advertisement does not state a required degree, an age limit or a salary figure, so none of those is quoted here. The experience bar is the real filter: this is a role for a marketer who has already owned a brand agenda at a senior level.
Key Skills the Role Asks For
The posting lists a wide skill set, and it shows what the work looks like day to day. Brand strategy, creative strategy and portfolio strategy sit at the centre. Around them are audience engagement, data strategies, design thinking, experimentation, influencer marketing, omnichannel interactions, social media, revenue growth management, system economics, sustainability and user experience design. The list also names agile ways of working and AI concepts, which shows that the team is expected to test new ideas quickly and use modern tools in its marketing.
Important Dates for Coca-Cola Jobs 2026
| Event | Date |
|---|---|
| Job published | 3 November 2026 |
| Last date to apply (job posting end date) | 10 November 2026 |
| Interview date | Not announced – only shortlisted candidates will be contacted |
One honest note: this same Director role was listed earlier in the year and closed in August 2026. The November listing is a fresh re-posting with a new closing date of 10 November 2026. Treat the 10 November date as the live deadline and apply through the current posting, not the old one.
Documents to Keep Ready Before You Apply
- An updated CV that shows your senior marketing roles, the brands you owned, and the results you delivered, with dates.
- Clear examples of a brand or portfolio strategy you led, an innovation you took to market, and a team you built or developed.
- Evidence of profit and loss ownership or budget accountability, with the size of the business you managed.
- Examples of work that used data, digital tools or analytics to improve marketing results.
- Your CNIC, a working email address and a mobile number for the application.
- References from senior leaders you have worked with, if the application form asks for them.
How to Apply for Coca-Cola Director TradeMark Marketing Jobs 2026
- Open the official Coca-Cola careers posting for “Director, Coca-Cola TradeMark Marketing Pakistan” (the posting is mirrored on Built In with a direct link to the company’s application page).
- Read the full description and confirm the Lahore location and the 10 November 2026 closing date.
- Create an account on the careers portal if you do not have one, and fill in your profile.
- Upload your CV and answer the application questions with care.
- Submit before 10 November 2026 and keep the confirmation the system gives you.
Why This Role Matters for Senior Marketers in Pakistan
Very few marketing jobs in Pakistan carry full ownership of a global brand’s national agenda. This one does. The Director will set the direction for the Coca-Cola TradeMark in the country, decide where the money goes, and be judged on growth, return on investment and brand health. For a marketer with ten or more years behind them, it is a rare chance to lead one of the most recognised brands in the world from Lahore, with a team to build and a region-wide network to learn from.
The Coca-Cola Company describes its culture as curious, empowered, inclusive and agile. It says it values how people work as much as what they deliver. A candidate who can show both strong results and a record of developing other marketers will stand out.
Frequently Asked Questions – Coca-Cola Jobs 2026 in Lahore
What is the last date to apply for the Coca-Cola Director TradeMark Marketing job?
The posting ends on 10 November 2026. Apply before that date, because the listing will close after it.
Where is this Coca-Cola job based?
In Lahore, Punjab, Pakistan. The role needs 0% to 25% travel, and no relocation support is provided.
How much experience is required?
More than 10 years of significant marketing and leadership experience, including brand and portfolio strategy, innovation, complex programme management and profit and loss ownership.
Is a specific degree required?
No degree is stated in the advertisement. The deciding factors are senior marketing experience, brand ownership and leadership, so your CV must prove those clearly.
How many people will report to the Director?
Two direct reports, plus wider influence through the Stills network of marketers.
Is a salary mentioned in the advertisement?
No. The posting does not state a salary or benefits figure, so no number is quoted here.
Fraud warning: The Coca-Cola Company never charges any fee for a job application and never offers a job in exchange for money. Apply only through the company’s official careers portal. Anyone who asks you for payment, a processing fee or a security deposit in the name of this recruitment is running a scam — do not pay and do not share your bank details or OTP with strangers.
To apply for this job please visit builtin.com.